The Samsung Galaxy S10 unlocks the previously unachievable for Kiwis. We put the Epic Shot Camera to the test, capturing the length of a basketball court in a single shot.
This direct response campaign for Onechoice flips traditional storytelling by using a eulogy to deliver the product benefits, while focusing on the emotional reactions of the benefactor.
The ad caught the attention of the New Zealand Llama Association who made contact with PAK’nSAVE and arranged to have a couple of their ‘media friendly’ creatures visit PAK’nSAVE Kapiti
The ad caught the attention of the New Zealand Llama Association (yes, there is one) who made contact with PAK’nSAVE and arranged to have a couple of their ‘media friendly’ creatures visit PAK’nSAVE Kapiti where surprised customers were offered the chance to have their shopping transported to their cars via Llama. Much low priced fun was had by all involved.
FCB PR & Activation built LEGO's largest Christmas Tree in Aotea square, publicised it, created a Facebook Livestream event and managed the activation over the three weeks in December
More than half of New Zealanders will experience mental distress at some point in their lives.
The National Depression Initiative needed to support these Kiwis to get to a place of mental wellbeing. Research showed we needed to motivate our audience to take control of their mental health – a particularly huge challenge when depression and anxiety elicits quite the opposite response. However, our small steps campaign did just that, with 66% of New Zealanders motivated by it.