at the ORCAS 2021
FCB NZ has won both the Grand ORCA and the People’s Choice at the 2021 ORCAs, run by The Radio Bureau.
The Grand ORCA was won with PAK’nSAVE’s “Meat Hijack” campaign, by Creative Team Adam Redmond and Emerson Hunt. The People’s Choice ORCA was taken out with NZ Police – “Enjoy the View”, created by Lauren Brokenshire, Maraea Walker, Hywel James and Slade Gill.
This is the third year in a row that FCB NZ has taken out The People’s Choice Award at the ORCAS. The Grand ORCA has been picked up by FCB NZ for two out of the last three years.
To win 5 out of the 6 ORCAs awards offered in the last three years is a massive honour and a great tribute to the ambition and smarts of our clients.Leisa Wall and Peter Vegas, ECDs
On Pak’nSave’s Meat Hijack, the judges commented “Simple disruptive idea. So, so on brand. Can’t help but make you smile. Clever use of the radio medium. Bravo”.
Describing the NZ Police Enjoy the View work, judges remarked “A sombre message delivered in a creative way”.
The Grand ORCA an People’s Choice winners take away $10,000 and $2,000 in prize money respectively, and have won their clients $10,000 and $5,000 radio schedules.
The Grand ORCA, Pak’nSave: Meat Hijack
The People’s Choice, NZ Police: Enjoy the View: