Escape My House is a virtual reality project with a very real message: a house fire could happen to you. And if you’re not ready, you might not make it out alive.
We created an experience that was immersive and as real as possible, that put people in the heart of a house fire and challenged them to escape.
We then paired this experience with the Escape Planner Tool, a mobile utility that helps you plan contextually — in your own home.
It’s a project which tangibly demonstrates the importance of escape planning, and then helps you to do it yourself.