FCB wins Gold at Festival of Media
FCB’s ‘Go Balls Out’ campaign has won gold in the Best Social Media
category at the Festival of Media APAC Awards.
FCB and Mercury create an electric beauty
Following on from their 2017 campaign of the year at both the NZ Marketing and Effie Campaign of the Year, Mercury and FCB New Zealand have now launched the second wave of their ‘Energy Made Wonderful’ brand campaign.
FCB’s Swim Reaper goes from ad campaign to cult icon
Popularity and fame is desirable for any ad campaign. But when it garners such a following that it brings in ‘fan art’, you’ve set the bar pretty high. So, what about when it inspires people to go a step further and tattoo themselves?
Most twisted take on moderation you’ll see
FCB New Zealand’s new integrated campaign, for The New Zealand Health Promotion Agency (HPA), plays on the insight that young people drink excessively because they think it leads to an epic night out. But, there’s a tipping point – a moment when ‘fun night out’, turns into ‘one too many’. What’s the point of an epic night out, if you’re too drunk to remember it?
JOLT from FCB wins Audi New Zealand creative business
JOLT has been appointed as Audi New Zealand’s creative agency, with effect from 1 January 2018.
PAK’nSAVE wish us a ‘merry Fridgemas’
Following a week of teaser spots PAK’nSAVE has launched their new ‘Fridgemas’ campaign via FCB New Zealand.
FCB New Zealand launches FCB Open
FCB New Zealand has confirmed the expansion of their integrated strategic offering with a new consultancy arm focusing on the new New Zealander market.
FCB wins Farmers’ brand project
Farmers has engaged FCB New Zealand to focus on evolving their brand strategy. The initial manifestation of which will be a new brand TV ad for Christmas – the first of this style of advertising for the iconic Kiwi retailer.
FCB Media confirms Group Business Director appointments
FCB Media has confirmed the appointment of industry leaders Jenny Brown to Group Business Director and James Butcher to Group Digital Business Director.
Most Effective Agency of the Year
There were celebrations all round at the 2017 NZ Effie Awards as FCB New Zealand and their clients brought home a total of 12 Golds, 2 Silvers and 11 Bronzes; along with the Grand Effie, Most Effective Client of the Year and Most Effective Agency of the Year.